We think you’ll agree with us when we say:
Creating content and promoting it is hard work.
Or is it?
As it turns out, there’s probably one way of generating traffic to your blog posts that you haven’t been taking advantage of.
In today’s post, we’re going to tell you exactly what that is.
How We Discovered the Secret to More Blog Traffic
You’ve heard of the social site Pinterest, right? Who are we kidding, of course you have!
How many times can you count on one hand that you’ve wasted countless hours pinning things to your boards and envying your fellow pinners’ DIY saviness? The answer is you can’t because you’ve probably spent waaaay more!
But did you ever think that Pinterest could be a source of traffic to your blog posts?
Well, we’re here to tell you: It can.
But how do you ask?
Well, you’ve heard of Pinterest, so you know what Pinterest Boards are. But did you know they also make great place to display your latest blog posts?
So, if you don’t have a Pinterest board displaying your blog posts, here’s what you need to do:
Step #1: Set up a new Board
If you’re on Pinterest, you know that the creating a board on Pinterest is easy peasy. So this part should take you less than 60 seconds to set up.
Go to your main profile page and click “create a board” on the left hand side:
You’re going to want to name your board next. This one is easy too.
I recommend keeping it simple and going with, “Latest Blog Posts”.
After you do that, you just save your board and ta da! You’re done…with the easy part.
The next step is to add the Pinterest save button to your website so that you, and others, can easily save the featured blog images (or any images) to their Pinterest boards.
Step #2: Add the Pinterest Save Button
To add the Pinterest save button, visit the Pinterest help center. It shows you how to build the save button for some of the top blogging platforms like WordPress and Squarespace. If you want to build the button yourself, there are a few button options that take you to the Pinterest Widget Builder on the developer site.
The instructions are pretty straightforward. So once you have that set up. Its time to start pinning your blog images to your new Latest Blog Posts Pinterest Board.
Step #3: Pin Your Blog Posts
Go to your main blog page and start saving away! This is very easy, you just save the featured images for each post. The only thing you need to make sure you do next is to update the the website link in each blog pin. By default, it will be the homepage of your site. You’ll want to update that to the blog post link.
Simply go to the board, click the little pencil to “edit” the pin, and change the website field to the blog post link, like you see below:
Click “save”. Update each link for every featured blog image you pin. And you’re done! You now have each blog post saved on Pinterest, which is the first step to begin generating traffic to your blog!
You can take it step further by creating images specifically for Pinterest that can enhance the sharability of your posts, because as we know, Pinterest is a very visual experience where you have to capture people’s attention with your images.
Let us know how it goes for you and if there are any tips you can share that have worked well for you to generate blog visits from Pinterest!